Our Services

Blue Steel Media is a full service digital marketing shop. Whether you’re a new brand just coming online or you have been building a digital presence over many years, we can help you take your digital strategy to the next level. Let’s start making the Internet work for you.

Learn more about our key services:

Digital Advertising Management

We help clients make the smartest use of their paid digital campaigns by only targeting most likely customers we observe from the data. We specialize in Paid Search (Google & Bing), Paid Social Ads, Website Display, and YouTube.

You can run campaigns with us on an ongoing basis or for a limited time. We’ll constantly A/B test your ad creatives, messaging, and target audiences to drive the best possible ROI.

SEO Optimization

SEO is a place where a lot of people get stumped, but it can essentially be boiled down to this: doing everything possible to help search engines know your website content is the most relevant for people searching phrases directly related to your business.

Copywriting

We specialize in identifying those unique key phrases that reliably drive the most relevant search traffic – and subsequent business. With that data in hand we can write new copy for your site and help you optimize your existing pages, too.

Social Media is a continuous feedback loop. For every piece of content you post, you receive engagement data in return. But evaluating and optimizing your social media means much more than just counting likes!

Working together, we can help you optimize your targeting strategies on Facebook, Instagram, Twitter, LinkedIn & more. We’ll help you develop new content ideas and provide deep reporting with actionable insights to accelerate audience growth, engagement, and key conversions.

Content Strategy

You have social media accounts, a newsletter and a blog, but what part does each channel play in the larger marketing funnel? We’ll work with you to build a robust content strategy that always answers the questions: what content do we make, and where does it enter the world?

Market Research

You may already have a strong idea who your core audience is, but do you know how and where they spend their time online?

By looking at both your internal data and the behavior of online communities related to your business and brand, we can develop specific models of what your most likely customers look like – a critical first step before determining what tools, platforms and strategies would be best leveraged to reach them.

Ready to level up your digital strategy? We’d love to chat!